Search Engine Optimisation

Reach further.
Rank higher.

Potential customers are searching - get your foot in the door.

The first priority for any website owner should be their presence on search engines. With poor Search Engine Optimisation (SEO), there’s no reason your website would appear in the first pages of Google.

Due to the many intricacies of Google’s algorithms and the time-heavy requirements of content creation, it can be difficult for a business owner to keep on top of their website’s SEO - this is where we come in.

Our Digital Marketing Team is comprised of SEO specialists who have years of experience and proven results in helping businesses achieve higher rankings.

Before taking on a project in SEO, the team will conduct a deep-dive analysis of your website and analytics check everything existing is technically sound and where your website is falling short.

Conducting detailed market analyses and keyword research projects, we establish what the most commonly-used search terms are that relate to your online presence. Using this extensive research, we put together plans and strategies to help your organisation profit from the opportunities presented and play a part in your overall marketing strategy.

We provide our SEO customers with a dedicated Account Manager to deliver a fully transparent service. Each month you’ll receive a report detailing the gains you’ve made, the work we’ve done and insights we’ve found for future optimisation.

Speak to a member of our digital marketing team to receive a free quote. Get in touch below.

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"Since we began our journey with AtomicMedia we’ve been impressed every step of the way. The leap we’ve taken from page 44 to first page of Google has definitely helped our business growth exponentially."

FAQ

What is Search Engine Optimisation (SEO)?

Search Engine Optimisation (SEO) is the process of optimising a website and/or business to display more prominently on search engine results pages (SERPs). By implementing a consistent and sophisticated search engine marketing strategy, a website can perform better in search engines, drive more traffic to their website and increase leads.

What's the best source of traffic: SEO or PPC?

When done correctly, PPC is great for new or established businesses to outbid competitors for that top spot in Search Engine Results Pages. By incorporating SEO, you can bring organic and valuable traffic to your site. SEO is good for long-term results, whilst PPC works best at driving quicker results or targeting more specific search terms.

What's a 'conversion'?

A conversion can depend on what your business is and what you determine to be a successful goal. Typical conversions in SEO and PPC are things like a sale on a website, a phone call or the successful completion of a form. You can have more than one goal and filter conversions to help analyse how successful your website is at achieving certain kinds of goals.

What is Keyword Research?

Keyword research essentially helps you to determine the main keywords you should use in order to optimise the pages on your website. Through this research, you can learn what your customers are searching for and optimise your web pages to help your get seen via certain search terms. SEO is more than just inputting keywords everywhere - there's a myriad of other factors to consider, which is where a digital marketing agency can help.

Is content creation SEO?

Content is one factor of SEO, albeit fast-becoming one of the most important factors. Content enables a website to reach new, or improve upon existing, search terms. It also can help generate backlinks and promote a business in a specific way.

Which CMS works best for SEO?

In theory, the CMS used doesn't affect SEO directly. If a website is designed and developed with SEO in mind through an SEO-capable agency, then a website should have the technical framework to perform well in search engines.

How long does it take to see results from SEO?

You will start to see results from 3 to 6 months but we generally allow 12 - 24 months to see comparative data. SEO is a long-term marketing activity, and therefore results take longer to be realised.

Is page speed important for SEO?

Google released an algorithm update in July 2018 called the Google Speed Update, that creates a larger emphasis on site speed and performance in Google search rankings, therefore, page speed is an important factor.